Week1 Group Discussion-digital storage technology

Group Members:

• CHAI, Siyu
• LI, Yinting
• LI, Shuangyi
• LI, Wei
• ZHANG, Zhixin

New Media Technology: digital storage technology

• portable hard disk--> cloud storage services

Mediamorphosis (6 principles)

1. Coevolution and Coexistence: People still use portable hard disk like USB and cloud storage services. Portable USB is more convenient, while cloud storage is more stable. 
2.  Metamorphosis: The documents that are stored in the hard disk can be stored on the cloud storage services. 
3. Propagation: The function of storing or backup documents 
4. Survival: 
1. The storage capacity increases 
2. Marketing strategy: if you invite more people to join the cloud service, you can have more storage
3. Shareable 
4. Eco-friendly
5. To avoid physical damage
5. Opportunity and need: 
1. Government policy & IT industry: encourage people to use it more
2. Technological development 
3. People want free and instant resources 
6. Delayed adoption: 
1. 2010: less than 14% interviewees are using cloud storage services
2. 2012: around 30% interviewees are using cloud storage services
3. 2015: around 50% interviewees are using cloud storage services (source: TechTarget)